Teaser advertisements are often used for new movies or TV shows and for major product launches.
Англо-русский экономический словарь.
teaser ad — ➔ ad * * * teaser ad UK US noun [C] MARKETING, COMMERCE ► an advertisement that aims to make people interested in a new product by giving only a little information about it, with more to be provided later: »They launched the campaign with a… … Financial and business terms
teaser ad — n an advertisement that is used to make people interested in a product, but that does not give very much information about the product, so that people will pay attention to more advertisements later … Dictionary of contemporary English
teaser — (n.) short sample, introductory advertisement, 1934, agent noun from TEASE (Cf. tease) (v.) … Etymology dictionary
teaser — A teaser rate is a below market interest rate offered to borrowers of adjustable rate loans during the initial period of some adjustable rate mortgages. A teaser period is the period of time during which the teaser rate applies. American Banker… … Financial and business terms
teaser — / ti:zə/, teaser ad noun an advertisement that gives a little information about a product in order to attract customers by making them curious to know more … Marketing dictionary in english
teaser — / ti:zə/, teaser ad / ti:zər æd/ noun an advertisement that gives a little information about a product in order to attract customers by making them curious to know more … Dictionary of banking and finance
teaser — teas|er [ˈti:zə US ər] n informal 1.) a very difficult question that you have to answer as part of a game or competition 2.) a short advertisement which appears a few days or weeks before a full advertisement for a product … Dictionary of contemporary English
teaser — /tee zeuhr/, n. 1. a person or thing that teases. 2. Theat. a drapery or flat piece across the top of the proscenium arch that masks the flies and that, together with the tormentors, forms a frame for the stage opening. 3. Print., Journ. kicker… … Universalium
teaser — noun 1》 a person who teases others. 2》 informal a tricky question or task. 3》 a short introductory advertisement for a product, which stimulates interest by remaining cryptic. 4》 Fishing a lure or bait trailed behind a boat to attract fish. 5》 an … English new terms dictionary
teaser — teas•er [[t]ˈti zər[/t]] n. 1) a person or thing that teases 2) sbz a drapery or flat piece across the top of the proscenium arch that masks the flies and that, together with the tormentors, forms a frame for the stage opening 3) cvb an… … From formal English to slang
teaser ad — /ˈtizər æd/ (say teezuhr ad) noun an advertisement designed primarily to attract customers to a shop by making a special offer on one item …
